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Track links, leads, and sales
Create a link for an owned post, then record real outcomes you can verify.
Here’s how
- Open Analytics → Results tracking. Choose an owned social post, a label, and the public HTTPS destination for its link.
- Create and copy the tracking link. Add it to the content you intend to share; creating the link does not edit or publish a social post.
- When you can verify a lead or sale, record it against that link. For a sale, enter the amount and currency.
- Review aggregate visits and recorded results. Disable a link you no longer want to redirect, or void an incorrect recorded result.
Honest attribution
Visits are approximate redirect counts, not unique people. Common bots and link previews are excluded where identifiable; repeated visits can still count. Visitor IP addresses and identity are not stored by this link counter.
Leads and sales are manual, owner-recorded results. They are not automatically confirmed by a social platform or payment processor. Keep currencies separate; totals are not converted into one currency.
Correcting a mistake
Voiding removes a result from active totals while keeping its history. Disabling a link stops its redirect. Links can also become unavailable when the owning account is inactive or their underlying content is removed.
Only record information needed to identify the outcome; avoid sensitive customer details in references. Never treat a view count as evidence of a purchase.
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